There are so many social media platforms available that it can be difficult to decide which ones to use for your business. Our social media experts have put together this helpful article on Threads and X (formerly known as Twitter) to help you make the best decision for your business.
Remember, we’re always here to help. For more information on how we can help you set up and optimise your social media platforms, please don’t hesitate to get in touch.
An introduction to Threads and X
Every social media platform is unique in its own way, and Threads and X (formerly known as Twitter) are no exception. Here are a few key differences between the two platforms:
First thing you’ll notice is that X is compatible with any email address, while Threads is exclusively available to Instagram users.
Both Threads and X are accessible via an app and a website, and allow users to post, respond and like content posted by other users.
However, Threads is a social media platform developed by Instagram where users can follow and message each other as well as receive updates when they create a post. It’s a great way to keep up with friends and family or even connect with new people. What sets Threads apart is its focus on privacy between close friends; users are only able to see content shared by friends who are also using the app.
Threads is closely integrated with Instagram, so you can share posts from it directly to Instagram Stories.
Whereas X is a more traditional social media platform that is geared towards public sharing and discovery by all users, who can send and receive brief messages about anything and everything.
Threads is still quite new and lacks some of the capabilities that X has developed over the years. For example, X is ideal for finding specific content and is packed with features, although some require a subscription. Threads is still free to use and does not display any advertisements (yet).
How do I get started with Threads and X?
In order to use Threads, you must first have an Instagram account. However, creating an account is quick and easy, and only takes a minute or so for current Instagram users. Additionally, your profile picture, username and bio are automatically synced with Threads, so you can start using the app right away.
To sign up for X social media platform, all you need to do is to create an account using the app or website. Just follow the prompts to enter your information and start using the service.
What’s the difference between Threads and X posts?
There are some key differences between posting in Threads and X. For one, Threads has higher free posting limits. But both have the same posting format – text, videos, photos and links. However, there are restrictions on how many items can be submitted simultaneously – such as the length of a text post and the length of a video upload. Overall, though, the two platforms are quite similar in how they operate.
Threads does not yet have a payment option, which means that it has fewer restrictions on what you can share. So, you can post longer videos and longer text posts compared to X.
If you don’t want just anyone responding to your post, you can limit responses on both platforms. For example, you can choose to allow everyone, just the people you follow or just the individuals you mention.
Is X better for discovering and finding content?
One of the most important features that social media platforms should have is the ability to find new materials. This is especially important for users who are always looking for new and interesting content to consume.
With X, you can easily see what topics and hashtags are trending so that you can join the conversation. You can also click the “like” button on anything you find appealing. This way, you can later go through your list of favourite things if you need to. Your feed may include content from only the people you follow, a combination of those people and recommended topics.
Is X the clear winner when it comes to features?
Although Threads and X might have some similarities in their fundamental capabilities, X is still much more superior than Threads in terms of the features and possibilities it offers. Even though some new capabilities are planned for Threads, it was still released with considerably more restrictions than X did. Even though Threads is relatively new, it doesn’t stack up compared to X.
Threads and X are both free to use, or are they?
The use of Threads is free. The app download, registration and user interaction are all free. In contrast to other apps like X, which has some of its services behind a subscription fee and is only available if you pay for X’s premium membership, Threads is completely free. This makes Threads a great option for anyone looking to use a messaging app without any hidden costs.
And the conclusion is…..
There is a place for various user types on both Threads and X social media platforms. Threads is designed for meaningful, real-time conversations between close friends, while X is perfect for sharing photos, videos, and thoughts with a larger, more diverse group of people.
If you’re wondering whether to use Threads or X, why not use both? Ultimately, the best choice for you will depend on your specific needs and wants. And there is no reason why you can’t use both. Using both Threads and X gives you the best of both worlds, so you can choose the features that are most important to you.
Adfield is a full-service marketing agency that has the capability, capacity, and experience to cater to all of your marketing needs. We have been helping businesses grow for over 45 years and would be more than happy to discuss your specific needs with you. Contact us today to get started!